Importance of backlinks in online earning

It sounds as though it were somewhere you go after dark that you should not go. Only, backlinks are in reality a nice thing as far as becoming discovered on the Internet goes.

Keep reading and you will learn all about them and how they can be valuable to you.

Back link Basics

To place it in the simplest terms, backlinks are tie-ins from different websites and blogs back to your website. They gain your visibility on the web and likewise make the search engines very happy with you. It sounds easy, but acquiring links could take some time and effort.

Also, did we bring up the spiders and bots? They operate on behalf of the search engines. These technological marvels crawl not only content but also inbound links (backlinks) to your site. Therefore, you’d in all likelihood figures that you'll be able to go to every website you can and post a link back to your web site, wouldn’t you? In the grand scheme of things, this isn't always a good idea.

Here’s why. Those bots are sharper than you think. They even evaluate the types of backlinks you get. For example, let’s say that you are just starting out and are attempting to establish yourself. You go to other sites and ask to exchange links with them for free. A few are readily enthusiastic so you do it. As it turns out, these sites are objectionable, plagiarize content and don’t know the first thing about keyword optimization.

Now, all of these things will not be true at the same time but it goes to demonstrate a point. A poorly maintained website or even a troublemaking one can lower the quality of your backlinks and hence your favor with the search engines. What you want is backlinks that are of the same or preferably better quality as your web site.

Quality Back links

How do you decide quality? One way is to look at their following. Do they have a lot of readers? Are their articles ranked on the first page of search engine results? Does everyone know their name? Keep your links within your selected niche. While there may be some gardening websites with a high search engine ranking, linking here won’t do you any good if your website sells crafting supplies. The bots consider that as well.

So, what criteria do you need to consider when approaching the subject of backlinks?

• Select similar or better quality websites to use for your back links
• Choose websites and blogs with similar topics of interest as yours
• Ask friends and family members with websites (of good rep, of course) to exchange links with you

Get the word out about your website. Use any resources you have available to you first and then go searching for other high-quality sites to bring you more traffic.